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hydro-outreach/dynomyco-recon.md
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DYNOMYCO — Partnership/Sponsorship Recon

Date: 2026-08-04 URL: https://www.dynomyco.com Parent Company: Groundwork BioAg (groundworkbioag.com)


COMPANY OVERVIEW

  • What they sell: Premium mycorrhizal inoculants — DYNOMYCO Granular (900 propagules/g) and DYNOMYCO Spark WP (3,600 propagules/g, with beneficial bacteria & biostimulants)
  • Target market: Cannabis growers (primary), home gardeners, commercial greenhouses
  • Certifications: OMRI-listed (organic), Ecocert-certified, CDFA-OIM registered (California)
  • Scale: 400+ retail outlets, sold in 8+ countries (US, Canada, UK, Spain, Germany, etc.)
  • Founded: Mid-2010s, commercial launch 2018
  • Claims: 10–45% yield improvement, reduced transplant shock, enhanced nutrient uptake
  • Shipping: Free over $20; US, Canada, UK, Spain, Germany

LEADERSHIP TEAM

Name Title Notes
Alon Werber CEO Also CEO of Groundwork BioAg
Dan Grotsky Chief Growth Officer Co-Founder of Groundwork BioAg; DYNOMYCO's General Manager; MIT MBA
Bari Ruimy CFO
Shay Vitonsky Sales & Marketing Director Key contact for partnerships
Danny Levy CTO
Yana Aharon Marketing Manager
Ayelet Wintrob Creative & Social Media Associate
Enely Kazarian Logistics and Sales Manager
Jennifer Doc-Habany Content Writer

CONTACT INFORMATION


PARTNERSHIP/SPONSORSHIP PROGRAMS

1. Affiliate / Ambassador Program

2. B2B Reseller Program

3. Community Giving

  • Product giveaways and free trials for US Veterans and Non-Profit Organizations
  • Mentioned on their About page

4. Existing Sponsorships

  • THCFarmer forum — confirmed sponsorship with giveaways and grower sponsorships
  • GrowGeneration — distribution agreement
  • HydroGarden UK, GrowIn Berlin, MSM Trading, HydroFarm Spain, BioFloral Canada, HTG Supply — distribution partners
  • Syngenta — strategic partnership (via Groundwork BioAg parent)

SOCIAL MEDIA PRESENCE

Platform Handle/Link
Instagram @dynomyco (instagram.com/dynomyco)
Facebook facebook.com/dynomyco
X/Twitter @DYNOMYCO (x.com/DYNOMYCO)
TikTok @dynomyco
LinkedIn linkedin.com/company/dynomyco
YouTube youtube.com/channel/UCYVEFR1bF6kzIhm19pZHjPA

PITCH ANGLES (for partnership/sponsorship outreach)

  1. Content & education: DYNOMYCO invests in grower education (Grower Hub, blog, playbooks). A content partnership around cannabis cultivation education would align.
  2. Community reach: They sponsor forums (THCFarmer). A sponsorship targeting cannabis grower communities/content creators is on-brand.
  3. Affiliate path: Their Shopify Collabs program is the easiest entry point — 10% commission, product giveaways.
  4. B2B path: For commercial-scale partnerships, the reseller form or direct outreach to Shay Vitonsky (Sales & Marketing Director) or Dan Grotsky (CGO) is the play.
  5. Values alignment: They emphasize sustainability, organic certification, reduced synthetic inputs — a partnership pitched around shared sustainability/regenerative agriculture values would resonate.

Primary: info@dynomyco.com (general inquiries, will route to right person) For partnership/sponsorship: Shay Vitonsky, Sales & Marketing Director Escalation: Dan Grotsky, Chief Growth Officer (dgrotsky@groundworkbioag.com — likely pattern) Affiliate entry: Apply via Shopify Collabs link above for ambassador program