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hydro-outreach/aptus_recon_and_draft.md
2026-10-06 23:43:29 -07:00

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# Aptus Plant Tech — Recon & Sponsorship Draft
## COMPANY PROFILE
**Aptus Plant Tech** (aptus-holland.com / aptus.us)
- Dutch company, HQ: Daelderweg 22, 6361 HK Nuth, Netherlands
- 30+ years experience, 15+ years scientific R&D
- Premium organic & organo-mineral plant nutrients, biostimulants, and substrate additives
- ISO 9001 & ISO 14001 certified
- Three brand pillars: **Education**, **Quality**, **Value**
- Global: Netherlands (HQ), USA, Australia, Europe, Latin America
- Niche: hydroponics / cannabis cultivation / commercial agriculture — positioned as "True Plant Science"
- Small company (179 LinkedIn followers); likely founder-led or lean team
### US Operations
- **Store**: aptus.us (Shopify) — aptus-usa.com redirects here
- **Email**: sales@aptus.us (primary), info@aptus-usa.com (older, may still work)
- **Phone**: 866-277-2816
- **Social**: IG @aptususa_official / @aptususa, X @APTUS_USA, YT @aptusplanttech9633, FB /aptususa, Reddit r/APTUSGrowers
- No dedicated US office address found — likely distributed
- US commercial division offers full facility design/consultation (5-phase: consultation → tender → project mgmt → training → support)
### Holland HQ
- **Email**: info@aptus-holland.com
- **Phone**: +31 (0) 45 – 577 83 05
### Key People (from LinkedIn)
- No named US executive publicly surfaced
- Joey van der Loo — former marketing lead (now at Plagron)
- Michael Lundin — APTUS Australia
- Blog posts authored by "Kavin" and "Aptus Plant Tech" — no byline transparency
### Sponsorship History
- **Portugal Medical Cannabis** event — Aptus was a main sponsor
- **IVN Schinnen** (Dutch nature education nonprofit) — community sponsorship
- No formal sponsorship/partnership/influencer page on any of their sites
- Contact form is the only inbound channel for US; info@aptus-holland.com for HQ
### Brand Positioning
- "True Plant Science" — science-forward, not stoner-culture
- Prevention over cure philosophy: feed the soil/plant properly to avoid problems
- Natural, clean, no heavy metals, no synthetic chemicals
- High concentration = lower cost per run, less plastic waste
- Commercial-grade credibility (ISO certs, facility design services)
---
## SPONSORSHIP DRAFT
**Subject**: Partnership Opportunity: [Your Brand/Project] × Aptus Plant Tech
**To**: sales@aptus.us (cc: info@aptus-holland.com)
---
Hi Aptus Team,
I'm reaching out because I've been following Aptus for a while and genuinely respect what you're building — science-backed, clean nutrition that treats plants (and the people who consume them) with real care. That philosophy aligns closely with what we're doing at [Your Brand/Project].
**Who we are**: [2-3 sentence elevator pitch — what you do, your audience size, your niche]
**Why Aptus**: Your three brand pillars — Education, Quality, Value — mirror how we approach our work. We don't just want to slap a logo on something; we want to educate our audience about *why* clean nutrients matter, and Aptus is the product we'd use ourselves to make that case.
**What we're proposing**: [Choose/adapt one]
- *Content partnership*: We feature Aptus in our grow content (video series, blog, social). You provide product for honest review/demo. We drive awareness and sales to your US store.
- *Event sponsorship*: We're hosting [event name/type] on [date] and would love Aptus as a sponsor. In exchange for product support or a sponsorship fee, we feature your brand prominently.
- *Affiliate/ambassador program*: If you have an existing program, we'd love to join. If not, let's build something together.
- *Long-term partnership*: We see this as the start of an ongoing relationship — recurring content, co-branded education, and mutual audience growth.
**Our numbers**: [Audience size, engagement rate, reach, relevant metrics]
**Next step**: Happy to jump on a quick call or send over a one-pager with more detail. What's the best way to continue the conversation?
Looking forward to hearing from you.
Best,
[Your Name]
[Your Contact Info]
---
### Notes for sending:
1. **Lead with sales@aptus.us** — it's their most current US-facing address and the one they list on Instagram for business inquiries.
2. **CC info@aptus-holland.com** — the US operation feels lean; Holland HQ may need visibility on partnership decisions.
3. **Follow up on Instagram DM** — @aptususa_official is active and responsive to DMs per their bio. A warm DM after emailing goes a long way with small teams.
4. **Phone follow-up**: 866-277-2816 if no response after 5-7 business days.
5. **Keep it science-forward**: Their brand avoids "bro culture." Lead with plant science, not hype. Mention their ISO certs or "True Plant Science" positioning to show you actually know who they are.
6. **They've sponsored before** (Portugal Medical Cannabis) — reference that if relevant to show you did your homework.
7. **Alternative route**: If no response from US, go through Holland HQ directly. The US may be more of a distributor/sales arm; partnerships may be decided at the Dutch parent level.
---
## RAW CONTACT CARD
```
Aptus Plant Tech USA
Web: aptus.us (aptus-usa.com redirects)
Email: sales@aptus.us (primary)
Old email: info@aptus-usa.com
Phone: 866-277-2816
IG: @aptususa_official, @aptususa
X: @APTUS_USA
YT: @aptusplanttech9633
Aptus Plant Tech HQ (Netherlands)
Web: aptus-holland.com
Email: info@aptus-holland.com
Phone: +31 (0) 45 – 577 83 05
Address: Daelderweg 22, 6361 HK Nuth, Netherlands
LinkedIn: linkedin.com/company/aptus-plant-tech
```