# DYNOMYCO — Partnership/Sponsorship Recon

**Date:** 2026-08-04
**URL:** https://www.dynomyco.com
**Parent Company:** Groundwork BioAg (groundworkbioag.com)

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## COMPANY OVERVIEW
- **What they sell:** Premium mycorrhizal inoculants — DYNOMYCO Granular (900 propagules/g) and DYNOMYCO Spark WP (3,600 propagules/g, with beneficial bacteria & biostimulants)
- **Target market:** Cannabis growers (primary), home gardeners, commercial greenhouses
- **Certifications:** OMRI-listed (organic), Ecocert-certified, CDFA-OIM registered (California)
- **Scale:** 400+ retail outlets, sold in 8+ countries (US, Canada, UK, Spain, Germany, etc.)
- **Founded:** Mid-2010s, commercial launch 2018
- **Claims:** 10–45% yield improvement, reduced transplant shock, enhanced nutrient uptake
- **Shipping:** Free over $20; US, Canada, UK, Spain, Germany

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## LEADERSHIP TEAM
| Name | Title | Notes |
|------|-------|-------|
| **Alon Werber** | CEO | Also CEO of Groundwork BioAg |
| **Dan Grotsky** | Chief Growth Officer | Co-Founder of Groundwork BioAg; DYNOMYCO's General Manager; MIT MBA |
| **Bari Ruimy** | CFO | |
| **Shay Vitonsky** | Sales & Marketing Director | Key contact for partnerships |
| **Danny Levy** | CTO | |
| **Yana Aharon** | Marketing Manager | |
| **Ayelet Wintrob** | Creative & Social Media Associate | |
| **Enely Kazarian** | Logistics and Sales Manager | |
| **Jennifer Doc-Habany** | Content Writer | |

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## CONTACT INFORMATION
- **General Email:** info@dynomyco.com
- **USA Phone:** +1-844-990-4959
- **Israel Phone:** +972 77-502-0806
- **Dan Grotsky Email (ZoomInfo):** d***@groundworkbioag.com (pattern: likely firstinitial+lastname@groundworkbioag.com)
- **Contact Page:** https://www.dynomyco.com/pages/contact

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## PARTNERSHIP/SPONSORSHIP PROGRAMS

### 1. Affiliate / Ambassador Program
- **Link:** https://join.collabs.shopify.com/community/apply/KzJaLfVIsMc
- **Commission:** Up to 10%
- **Perks:** Exclusive promotions, product giveaways, personal coupon codes
- **Target:** Growers, micro-influencers, content creators in cannabis/gardening space

### 2. B2B Reseller Program
- **Link:** https://www.dynomyco.com/pages/want-to-become-an-authorized-dynomyco-reseller
- **Includes:** Commercial sizing (pails), swag (t-shirts, caps, grow bags, rolling papers, stickers, plant tags), POS displays, brochures, samples, roll-up banners
- **Contact:** Form on the reseller page

### 3. Community Giving
- Product giveaways and free trials for US Veterans and Non-Profit Organizations
- Mentioned on their About page

### 4. Existing Sponsorships
- **THCFarmer forum** — confirmed sponsorship with giveaways and grower sponsorships
- **GrowGeneration** — distribution agreement
- **HydroGarden UK, GrowIn Berlin, MSM Trading, HydroFarm Spain, BioFloral Canada, HTG Supply** — distribution partners
- **Syngenta** — strategic partnership (via Groundwork BioAg parent)

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## SOCIAL MEDIA PRESENCE
| Platform | Handle/Link |
|----------|-------------|
| Instagram | @dynomyco (instagram.com/dynomyco) |
| Facebook | facebook.com/dynomyco |
| X/Twitter | @DYNOMYCO (x.com/DYNOMYCO) |
| TikTok | @dynomyco |
| LinkedIn | linkedin.com/company/dynomyco |
| YouTube | youtube.com/channel/UCYVEFR1bF6kzIhm19pZHjPA |

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## PITCH ANGLES (for partnership/sponsorship outreach)
1. **Content & education:** DYNOMYCO invests in grower education (Grower Hub, blog, playbooks). A content partnership around cannabis cultivation education would align.
2. **Community reach:** They sponsor forums (THCFarmer). A sponsorship targeting cannabis grower communities/content creators is on-brand.
3. **Affiliate path:** Their Shopify Collabs program is the easiest entry point — 10% commission, product giveaways.
4. **B2B path:** For commercial-scale partnerships, the reseller form or direct outreach to Shay Vitonsky (Sales & Marketing Director) or Dan Grotsky (CGO) is the play.
5. **Values alignment:** They emphasize sustainability, organic certification, reduced synthetic inputs — a partnership pitched around shared sustainability/regenerative agriculture values would resonate.

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## RECOMMENDED FIRST CONTACT
**Primary:** info@dynomyco.com (general inquiries, will route to right person)
**For partnership/sponsorship:** Shay Vitonsky, Sales & Marketing Director
**Escalation:** Dan Grotsky, Chief Growth Officer (dgrotsky@groundworkbioag.com — likely pattern)
**Affiliate entry:** Apply via Shopify Collabs link above for ambassador program